Contributor Mark Stiving, a pricing expert and founder of Impact Pricing, captured our imagination when he shared The Role of the CFO in Pricing with our community. In this article he shares how and why an iconic measure in the SaaS world is being replaced.
Before discussing speed versus precision, it is important to separate historical reporting from forward looking analysis. Historical financial data such as the performance P&L and balance sheet must always be accurate. These numbers represent facts and are the basis for trust, accountability and decision making. There is little flexibility here and the trade off between speed for quality has high diminishing returns. Zach Kritikos explains why this is different for forecasts and how you can leverage those differences.
This edition of Gustavo’s Corner AI News for CFOs highlights how Google, Anthropic, Yahoo, and Apple are pushing AI deeper into everyday tools—browsers, spreadsheets, workspaces, media platforms, and even hardware. The common thread is a shift from standalone AI assistants toward embedded, agentic systems that can navigate software, manage multi-step tasks, and act directly inside the tools employees already use.
Internal controls and governance form the foundation of effective risk management. While risk management identifies and assesses potential threats, internal controls and governance ensure that risks are consistently managed, monitored, and kept within acceptable limits.
I recently finished reading The Design of Business: Why Design Thinking is the Next Competitive Advantage by Roger L. Martin. It’s well worth reading. Even though the book was published almost a decade ago, the ideas and principles espoused by the author are still relevant and applicable in today’s business environment.
